: Moonflower Bath Potions :

Moonflower is a brand of witchy bath products. I created this project because I love fantasy themes and I wanted to make products that create a magical atmosphere. The branding draws inspiration from herbal medicine and dark fantasy.

Brand Materials

The name "Moonflower" was selected because moonflowers are night-blooming; therefore they are pollinated by nocturnal creatures such as bats and moths. Moonflowers are also believed have medicinal properties which aid in treating anxiety and insomnia.


Product Photography

I built these product mockups myself and photographed them against a homemade backdrop.


Advertising


Catherine MacGuire | 2024